Generation Love Clothing
“Generation Love is a contemporary fashion brand known for its effortlessly cool, feminine designs. With a focus on versatile silhouettes, playful prints, and elevated essentials, it blends modern trends with timeless style for the confident, everyday woman.”
Photography
Role: Assistant Art Director / Graphic Designer
Photographer: Jessica Portillo
Stylist: Bronson Vajda
Supported Art Directors and Producers in shaping the brand’s visual identity across web, social, and marketing campaigns. Designed typography, illustrations, motion graphics, and social content while assisting on set with production, styling, and digital workflows. Conducted trend research and maintained organized creative archives to ensure consistency and efficient execution across projects.
Design Application
Crafted a unified visual system for the Spring 2019 campaign, spanning email, Google advertising, and multi-platform digital touchpoints.
